Die Schattenseiten von Instagram und anderen Plattformen. Jugend im Bann der Social-Media-Sucht
• Dr. med. univ. Daniel Pehböck, DESA / 0 Comments

The dark side of Instagram and other platforms. Young people under the spell of social media addiction


We live in a world in which social media shapes our everyday lives and is constantly evolving. The platforms Instagram, TikTok and co. captivate young people with their colorful images and limitless interactions. But behind this colorful façade lies an increasing potential for addiction that can have a significant impact on young people's quality of life.

Numerous studies show that excessive use of social media leads to serious changes in consumer behavior and a reduction in attention span. Mental health problems and a negative impact on school performance are also common side effects that are often ignored. The link between dopamine and addictive behavior plays a key role here and can lead to narcissistic tendencies and concentration difficulties.

In this article, we would like to take a closer look at the dark side of Instagram and co. We will examine the risks and effects of social media on young people and present measures for parents and those affected to promote healthy use and raise awareness of digital balance.

Social media addiction potential dopamine teenagers

The use of social media can affect the brain and causes the release of dopamine. This reaction is similar to the effects of drugs or alcohol and can lead to addiction.

Facts about social media use

  • Limit the use to 30 minutes daily to reduce the potential for addiction.
  • Positive feedback such as likes and comments reinforce the dependency.
  • Teenagers are particularly at risk. The brain reacts sensitively to dopamine during this developmental phase.

Dangers for adolescents:

  • Increased risk of fears and depression.
  • Social isolation through digital interactions.

Tips for controlling usage:

  1. Set fixed times for social media use.
  2. Integrate offline activities into everyday life.
  3. Create awareness of the dangers.

A better understanding of these dynamics can help to minimize the risks and develop healthier habits.

Introduction

In Switzerland, around 30,000 children and adolescents have a problematic relationship with social media use. This behavior can indicate a possible addiction. Psychiatrist Martin Meyer names three main warning signs:

  1. Loss of control
  2. Damage to interpersonal relationships
  3. Prioritization of social media use over other important activities

In Germany, studies show that over 70 percent of young people who show signs of internet or social media addiction are able to recover spontaneously. Adolescents often go through phases of intense behavior without this necessarily being pathological. Such phases can also occur during activities such as sport or reading.

Teenagers' screen time can increase dramatically, sometimes up to eight hours or more a day. This can cause concern for parents and trigger a vicious cycle. It is important to distinguish between normal use and addictive behavior.

A good balance between online and offline activities can help to reduce the risk of problematic use.

Impact of social media on young people

Social media has a high potential for addiction. Young people often feel lonely without constant contact with their peers. These platforms fulfill their need for social interaction. However, excessive use can have negative consequences. One possible consequence is a reduced attention span, even with daily use of just 90 minutes. Internet addiction can also cause serious problems, from developmental disorders to depression and social isolation. Nevertheless, social media also offer opportunities. They enable contact with different cultures. It is crucial to maintain a balanced consumption.

Changes in consumer behavior

Social media platforms encourage the desire for social affirmation through likes and comments. This can have a strong impact on young people's self-esteem. Excessive use can lead to behavioral addictions that resemble classic addictions. Symptoms include craving, tolerance development and loss of control. Studies show that the craving for social networks is sometimes more pronounced than that for nicotine or alcohol. This profound effect on consumer behavior also influences the ability to multitask. Constant distractions caused by social media can weaken cognitive processes. In addition, brain structures can be altered by intensive users. This can reduce the ability to empathize and make decisions.

Reduction of the attention span

Intensive social media use can reduce sustained attention. This affects the ability to read complex texts or hold in-depth conversations. Being online all the time leads to a fragmentation of attention. This can have a negative impact on cognitive performance. Studies show a link between the use of apps such as TikTok and a reduced attention span. However, conclusive results are still lacking. Prof. Lars Timmermann emphasizes that the ability to process content quickly can be improved with frequent users. However, the ability for sustained concentration decreases. Young people in particular are affected by these effects due to the plasticity of their brains.

Risks of excessive use

Social media can affect the reward system of our brain in a similar way to drugs. The release of dopamine during use can promote addictive behavior. This is particularly critical for young people, as they are in an important developmental phase. Excessive use can lead to a loss of interest in real-life activities. Parents should take care to support their children in using social media responsibly.

Negative influences on school performance

Young people who spend a lot of time on social media often perform worse at school. They show less interest in hobbies or other activities. In addition, lack of sleep due to long nights on their cell phones can lead to concentration problems at school. Using social media as a coping mechanism can lead to young people avoiding challenges at school. This impairs performance in the long term.

Symptoms of internet addiction

Excessive use of the internet can lead to withdrawal symptoms. Young people often feel restless or anxious when they are not online. Use before bedtime in particular can sleep disorders and hyperactivity. It is important that young people learn to control their internet use. Otherwise, this leads to social isolation as they neglect real contacts.

Mental health problems

According to the DAK study, young people with a social media addiction have a higher risk of depression. It is often unclear whether the addiction is the cause or consequence of these problems. Lack of sleep and the avoidance of unpleasant thoughts through social media can increase the psychological health put additional strain on mental health. Conflicts with parents over use increase internal stress and can cause further mental health problems. Young people should be encouraged to find a healthy balance between online and offline activities.

The link between dopamine and addictive behavior

Social media use can affect the brain in a similar way to drugs. The reason for this is a reaction in the brain that is triggered by dopamine. This hormone creates a feeling of reward. In the long term, this can change the brain. One consequence could be that activities that were once enjoyable become less exciting. This increases the desire to spend more and more time on social media.

Typical symptoms of social media addiction include strong cravings, tolerance of content and neglect of other areas of life. For example, 98 percent of heavy social media users feel the urge to check their devices once a week. This could indicate a change in neural structures.

How reward mechanisms work

Dopamine plays an important role in reward learning. It marks situations that are associated with positive experiences. When posting or receiving likes on social media, dopamine is released. This reward anticipation activates the reward system in the brain, similar to gambling.

A list of typical social media rewards:

  • Likes
  • Comments
  • New followers

Frequent use can lead to automatism. Users often open the apps to get rewards. In the long term, this can reduce general enjoyment in other areas of life and lead to addictive behavior.

Influence on narcissistic behavior

Social media can promote narcissistic behavior. It provides likes and comments as positive reinforcement. Excessive consumption can lead to people measuring their self-worth by the number of likes and followers.

This dependence on digital recognition can have a negative impact on self-image. Researchers emphasize that the need to be present online can further reinforce narcissistic behavior. In addition, an increase in anxiety and mental health problems has been observed with the intensive use of social media.

Effects on concentration

Studies show that intensive social media use can shorten attention spans. Platforms such as TikTok contribute to this. The ability to grasp content quickly increases, but stamina for more complex topics suffers.

A differentiation by gender shows that female adolescents use social networks as their main internet source. Male adolescents, on the other hand, prefer online computer games. However, both groups are exposed to various distractions and stimuli that affect their concentration. A creeping dependency means that users often have to feel reachable, which further reduces their ability to concentrate.

Measures for parents and those affected

Dealing with social media can be a real challenge for young people. Parents play a crucial role in finding a healthy balance in the digital age.

Recognizing the signs of addiction

Look out for warning signs such as loss of control over media consumption. If your child spends more and more time online and neglects other areas, this could be a sign of addiction. Withdrawal symptoms such as irritability or sleep disorders can be an alarm. Observe whether your child's mood changes as a result of online activities. Adolescents may be in intense phases of use, but these can often normalize spontaneously.

Communication strategies with teenagers

Communication is key. Share your observations from a first-person perspective so that your child does not feel attacked. Make sure that conversations take place in a positive atmosphere. Find the right balance between permitted use and necessary limits. Avoid social isolation through strict prohibitions. Instead, support healthy usage habits and suggest alternative activities.

Establish moderation techniques

Social media has the potential to create a creeping addiction. This is also due to changes in the dopamine system, which is responsible for the feeling of reward. Platforms such as TikTok and Instagram are designed to retain users in the long term. Experts warn that such intensive use can cause psychological problems. So encourage conscious and controlled use. Create clear rules and times for media use to minimize the potential negative effects.

Prevention and healthy use concepts

Social media has a high potential for addiction, which puts young people in particular at risk. Studies show that excessive use can lead to negative psychological consequences. Almost one in twenty young people in Germany is considered to be at risk of addiction. The Social Media Disorder Scale helps to identify potential addictions. Experts emphasize that platforms such as TikTok are designed to motivate users to use them for long periods of time. Preventive measures are therefore necessary for healthy use so that hobbies and school duties are not neglected.

Role models and education

Parents can be role models for their children by using social media consciously. Refraining from using cell phones at set times can help to promote balanced media usage behavior. Clear rules on the use of social media, which are drawn up together with the children, can strengthen understanding and responsibility. In addition, young people often feel under pressure to present a perfect life. Education about realistic ideals and the influence of influencers is therefore important.

Promoting offline activities

Offline experiences are important to lead young people away from media. In the treatment of media addiction, they learn to experience success outside of the digital world. Cooperation with sports clubs can offer a suitable sport as an alternative. Families should have a balance between digital use and offline activities. Physical activities and socializing with friends strengthen well-being and are healthy alternatives to social media.

Developing awareness for digital balance

Schools should inform teachers about how tech companies' business strategies influence user behavior. Young people should be helped to reflect on their own experiences with social media. A healthy balance can be achieved by setting clear rules for using digital media. Media educator Lisa Buschmann emphasizes that while platforms offer space for creative exchange, awareness of one's own consumption should also be raised.

The role of dopamine in the development of addictive behavior

Dopamine plays a central role in the development of addictive behavior. As a neurotransmitter in the brain, it is crucial as it is directly linked to addictive potential. When we engage with social media, dopamine is released. This release can cause similar reactions to drugs or alcohol.

Frequent overstimulation of the dopamine system can lead to neurological changes. This includes a reduction in the density of dopamine receptors. This means that rewarding activities are experienced less intensely.

Symptoms of addictive behavior are:

  • Strong craving for the activity
  • Development of tolerance
  • Neglect of other areas of life
  • Withdrawal symptoms when reducing consumption

Experts recommend limiting the use of social media to 30 minutes per day.

Symptoms

Description

Desire

Strong desire for the activity

Tolerance

Need for frequent or intensive use

Neglect

Other areas of life are neglected

Withdrawal

Negative reactions to reduction

By controlling our social media use, we can minimize the risk of dopamine-induced addiction.

How to overcome social media addiction

Social media can be addictive, mainly because of the dopamine released by likes and notifications. Young people are particularly affected by this. But there are ways to reduce the addiction.

Tips for reduction:

  1. Limit usage timeReduce social media time to 30 minutes per day. This supports the psychological health.
  2. Develop strategiesSet specific limits and plan your use consciously. This helps you to keep an overview.
  3. Deactivate notificationsRemove distractions and think carefully about when you open apps.

Method

Advantage

Delete apps

Minimizes the temptation

Social media fasting

Leads to more serenity

A social media fast, where you take a break for a certain period of time, can lead to a feeling of calm can lead to a sense of calm. A 2019 study confirms this. Control is more important than complete abstinence. These measures loosen the bond with social media and promote healthier use.

Social media use: effects on the brain

Social media has a major impact on the brain. Its use releases dopamine, which has a similar effect to drugs. This can be addictive and strongly influence the behavior of young people. Here are some aspects that show how social media affects the brain:

1. social media is just as addictive as drugs

Scrolling and liking releases dopamine in the brain. This creates feelings that are comparable to drug use. Intensive use can even reduce the dopamine receptors in the brain, making former pleasures less appealing. The risk of depression increases by a factor of 4.6. Young people often use social media to avoid unpleasant thoughts. One recommendation is to limit social media time to 30 minutes per day.

2. the brain is less able to resist interruptions and distractions

Social media makes the brain more susceptible to distractions. Constantly switching between tasks, also known as "cost of switching", reduces productivity by up to 40 percent. For young people whose brains are still developing, these distractions are particularly critical. Their ability to concentrate suffers as a result.

3. social media use changes the nervous system

Constant use of social media can alter the nervous system. The brain's reward system is often stimulated, which leads to selective attention. This means that other important things in the environment are overlooked. Likes and comments reinforce this behavior by creating an emotional high. In the long term, this can lead to a real addiction.

4. social media rewards us for narcissistic behavior

Likes and comments act as social rewards that reinforce the need for recognition and belonging. Users are incentivized to engage in narcissistic behavior by optimizing their posts for maximum approval. Self-worth can be so dependent on social media reactions that it encourages narcissistic tendencies.

5. social media is a love killer

Digital relationships can diminish the depth of real relationships. Many users have difficulty distinguishing between real and digital attachment. Excessive consumption of social media can lead to real-life activities being neglected. Although social media promotes interaction, it also increases feelings of loneliness. Dopamine plays a role here by balancing real relationships against quick digital rewards.

Impact on the brain

Example

Addiction-like behaviors

Comparable to drug use

Loss of concentration

Susceptibility to distractions

Change in the nervous system

Dependence on social feedback


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